Tiếng Việt
In 2015, to increase brand coverage, NCB has bravely cooperated with Nextbrand to carry out a large advertising project at Noi Bai airport. Being a beautiful and focused position, the project has brought high efficiency in NCB brand promotion campaign.
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BIDV Bank deployed advertising at Noi Bai airport
1. General information:
Quoc Dan Commercial Joint Stock Bank – NCB with a history of 22 years of operation has gradually affirmed its brand position in Vietnam’s financial and monetary market. With the aim of striving to become one of the most effective retail commercial banks, NCB has made efforts to concentrate and determination to achieve its goals.
In 2015, to increase brand coverage, NCB has bravely cooperated with Nextbrand to carry out a large advertising project at Noi Bai airport. Being a beautiful and focused position, the project has brought high efficiency in NCB brand promotion campaign.
2. Introduce ad position:
Decan glued the glass in the lobby area of the C – D lobby – Noi Bai Airport:
Advertising specifications:
Size: 1.7 x 3.3 (m);
Form: Decan glazing;
Quantity: 48 positions;
Interaction time: 10 minutes to 30 minutes;
Airport advertising characteristics: Passenger bridge area is the shortest path for passengers to easily get on and off the plane. The passenger bridge that NCB deployed advertisements is located at the lobby C – D. This is the area with the largest waiting room, the largest number of passengers waiting on the plane. With a wide range of waiting rooms C and D, the passenger bridges here are always used with the highest frequency of the day compared to other passenger bridges. Advertising images in this area, large size, number of consecutive glass panels and are observed close to the eye, so advertising at passenger bridges always bring high effect in brand promotion.
NEXTBRAND Vietnam we are the company working in the field of communication, advertising, press relations …, granted the right to exploit advertising at Noi Bai airports,